Health product brand: 527% ROAS on Google Ads
Search and Shopping rebuilt for a competitive health niche, turning inconsistent ROAS into stable, scalable growth.
Results
- purchases
- 5.38K+
- ad spend managed
- $92.4K+
- ROAS
- 527%
- scaling
- Stable
- Client
- Health product brand
- Type
- eCommerce
- Channels
- Google Ads (Search + Shopping)
- Services
- Google AdseCommerce Growth
The challenge
The brand sold in a crowded health niche where competitors bid aggressively on the same terms. ROAS swung from week to week, which made it impossible to raise budgets with confidence.
What we did
We split Search and Shopping so high-intent queries and product listings could be managed on their own terms, tightened keyword and search-term control to cut wasted spend, and moved budget toward the products and queries that consistently converted.
The outcome
Over $92.4K in managed spend, the account delivered 5.38K+ purchases at a 527% ROAS, and the steadier performance meant budgets could be scaled without ROAS collapsing.
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